ADVISORY / POSITIONING / INSTITUTIONAL PRESENCE
Financial understanding shapes an advisory identity: four practices, 31 capabilities, executive writing, company profiles, imagery and the digital journey.
Conceived, written, designed & produced by Hala Hijazi
Khayyat Consulting House / Conceived, written, designed & produced by Hala Hijazi
I understand the business before I shape its presence. Finance, technology and entrepreneurship inform the judgement; writing, design and production carry it into the world.
CONCEPTION → COMPLETION
Financial understanding shapes an advisory identity: four practices, 31 capabilities, executive writing, company profiles, imagery and the digital journey.
THE ORIGINAL IDENTITY
A VOICE, NOT A TEMPLATE
WE KNOW WHAT
MOVES A DECISION.
Stone, chalk and graphite make room for the complete blue-and-green lockup. The type is decisive: large executive headlines, strong numerals and a readable service hierarchy.
TypographyExecutive grotesk · Helvetica / Arial / system sans
02 / STRATEGY → INFORMATION ARCHITECTURE
The client’s service inventory becomes four connected practices. Open each practice to inspect the actual organisation and wording of the offer.
01Banking Relationships & Finance
02Debt Restructuring & Rescheduling
03Banking Business Units
04Sukuk & Islamic Finance
05Risk & Compliance
06Capital Readiness
01Investment Opportunity Assessment
02Investor & Partner Access
03Strategic Partnerships
04M&A and Transaction Support
05Private Equity & Selected Real-Estate Opportunities
06Market & Sector Entry
07Growth & Expansion Strategy
01Business Development Strategy
02Feasibility Studies
03Business & Opportunity Valuation
04Corporate Strategy
05Corporate & Family Governance
06Market Entry Strategy
07Marketing & Commercial Strategy
01Corporate & Brand Strategy
02Brand Identity & Design Systems
03Bank & Investor Materials
04Digital Presence
05Search & Discoverability
06Corporate Communications & Executive Positioning
07Marketing Strategy & Campaigns
08Creative Direction & Production
09Product & Commercial Development
10Market Entry & Localisation
11Governance & Family Business Communication
These are KCH’s advisory capabilities. Hala’s contribution is the positioning, organisation, writing, design and production of their presentation.
03 / WRITING → INTERACTION
An interaction built from the writing: owner, bank, investor and KCH. The perspective changes the question, not merely the photograph.
The owner sees an opportunity to increase capacity and build the next chapter of the business. The expansion must also fit the family's priorities, resources and willingness to share control.
What are we prepared to commit—and what must remain in our hands?
The bank needs to understand how the investment turns into cash, when repayments begin, and what happens if sales arrive later than expected.
Can the business meet its obligations while the expansion takes shape?
An equity partner examines the commercial opportunity alongside valuation, governance, ownership rights and the route to realising value.
What are we investing in, on what terms, and with what decision rights?
Before approaching a counterparty, the expansion case, ownership priorities and financing requirement need to tell one coherent story. KCH connects the questions and defines the order of work.
04 / IMAGE DIRECTION
Position, reading, papers and resolution. A coordinated series in stone, paper and daylight, with deliberately composed mobile companions.
PROFESSIONAL RECORD / EDITORIAL DIRECTION
The founder’s professional record, affiliations and published writing become part of a coherent advisory position. Rami’s original articles remain his; their editorial organisation and digital presentation are part of the Studio’s work.
The founder presentation brings together corporate-banking experience, the Jordan Chapter of the Arab Leadership Intelligence Council, professional memberships and selected engagements.
Visit the founder pageFive selected articles, including the original English text and published pages of the 2026 article.
Explore the articlesDoes Islamic finance fulfill its economic promises?
Islamic finance in Jordan: Reality and challenges
Legal frameworks and challenges facing fintech in Jordan
The role of Islamic banks in stimulating investment in Jordan
The pandemic’s effects on Islamic banks in Jordan
05 / EDITORIAL DESIGN & PRODUCTION
The English and Arabic company profiles are part of the identity system—not just downloads. Read the actual page compositions and open either complete edition.
Experience / Khayyat Consulting House
The website connects client situations to the relevant practice, rather than leaving visitors inside an undifferentiated service list.
The digital experience · Desktop & mobile
Opens in a new tab
HALA HIJAZI STUDIO / Start a project
A business to build. An investment story to make clear. A product, a practice or an idea ready for its next expression.
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